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Creators

Influencer marketing

The hard part of creator work is not finding creators, it is knowing which ones are real: real audience, real engagement, real fit. Growthr sources, vets, negotiates, and manages the campaign, so the brand only shows up for the creative call.

by sean garschi · founder of growthr · ny · la · sf

What is influencer marketing?

Influencer marketing through Growthr covers creator sourcing, vetting, negotiation, and campaign management end to end, with 40+ brand partnerships managed. It is the curated counterpart to Clipper: fewer, larger creators chosen deliberately, rather than an open pay-per-view marketplace.

What you get out of it

  • Creators vetted on real audience quality, not follower count
  • Negotiation handled by people who know the market rates
  • One accountable team from sourcing through reporting
  • 40+ brand partnerships managed

What's included

Sourcing and vetting

Curated creator lists with audience quality actually checked.

Negotiation

Rates, usage rights, and exclusivity handled.

Campaign management

Briefs, timelines, approvals, and posting.

Reporting

Performance per creator, with honest reads on what to repeat.

How it runs

  1. 01

    Define

    Audience, budget, and what a win looks like.

  2. 02

    Source

    Curated list, vetted and priced.

  3. 03

    Run

    Briefs out, content approved, posts live.

  4. 04

    Read

    Per-creator performance and the rebook list.

Frequently asked

Influencer marketing or clipping, which one?+

Clipping buys reach by the view across hundreds of small accounts; influencer work buys trust and association from specific creators. Most mature campaigns run both.

What size creators do you work with?+

Whatever the goal requires, from niche micro-creators to headline names. Vetting standards stay the same at every size.

this service runs through growthr

Influencer Marketing is delivered by Growthr, the agency. Campaign details, case studies, and intake live there.